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Brocade strikes $1.2 Billion deal to buy Ruckus Wireless

A new important move in the network equipment industry: Brocade Communications System Inc. strikes $1.2 Billion Deal to buy Ruckus Wireless. This is one of the largest tech acquisitions in recent years.

Ruckus sells cloud-based and on-premise Wi-Fi solutions to both enterprises and service providers. Brocade is already a networking giant, in direct competition with Cisco. (more…)

Disable hardware reset – No more Access Points reset by mistake!

Tanaza lets the disable hardware reset of the access point by mistake in seconds without a script.

If you’re afraid that your access point can be reset by mistake, for example by clients that push the reset button if their device doesn’t connect to the APs, or by someone that touches the APs while wiping, and you don’t want this to happen… there’s a new feature for you!

You can now disable the RESET button in seconds. You just have to click on the new button that you find in the “advanced configuration” tab, in cloud.tanaza.com

disable reset button wifi

 

This could be done, before, only with a custom script… now it’s super-easy!

Release note: if you want to try this new feature, please write to lead@tanaza.com

How to disable hardware reset switch from the cloud >>

Use a Tanaza splash page together with an external splash page

This super-cool new feature allows partners to use a Tanaza Splash Page and an external splash page simultaneously, for guest access. This is useful for partners that must manage the authentication process for a specific set of users, or a database of members.

Let’s make some examples.

One of our partners, that manages the network for the franchisee shops of a famous apparel brand throughout all France, told us that he will use this feature to allow the users log in, alternatively, with their Facebook account or with their fidelity card number. Users with a Fidelity Card will then enjoy an enhanced user experience, as they will see discounts, promotions and customized info when connecting.

Another partner, a system integrator, is deploying a network for staff, students and visitors in an Australian school. This system integrator will use the Tanaza splash page to manage the visitors’ access, with Facebook or other social networks. Instead, students and staff will login though an external splash page with their badge number.

 

Release note: this is immediately available for all the Tanaza users with an all-in-one account.

How to use this feature >>

DePaul University’s infamous Wi-Fi connection

 

Whether students access the Wi-Fi network for social purposes or academic purposes, a stable Wi-Fi connection at educational institutions is a service that most students rely on. 
Whether students access the Wi-Fi network for social purposes or academic purposes, a stable Wi-Fi connection at educational institutions is a service that most students rely on. - DePaul University - College of Law

DePaul University – College of Law (http://bit.ly/1KI6yy2)

A stable Wi-Fi connection at educational institutions is a must-have service, especially at online-based institutions like DePaul Univerisity. Unfortunately, this is not always the case and Chicago’s DePaul University has become infamous for its unreliable Internet connection and cell phone coverage on campus which has become a frustration for many of its students who rely on a secure and fast connection to the Internet while they are on school grounds.  (more…)

The ConnectAll initiative plans high-speed Internet access by 2020

 

The ConnectAll initiative headed by President Obama plans to provide a high-speed Internet connection to families with a limited income.

In today’s digital world, having limited or no access to a Wi-Fi connection can be a grave disadvantage. Consequently, President Obama announced a new plan to implement a viable Wi-Fi connection program for American families earning a low income. While most people take for granted their immediate access to a high-speed Internet connection, for millions of families who earn under $25,000 per year, getting online is often easier said than done. (more…)

Why retailers should embrace Wi-Fi based omni-channel marketing

Why retailers should embrace Wi-Fi based omni-channel marketing

Why retailers should embrace Wi-Fi based omni-channel marketing

 

Retailers embrace real-time omni-channel marketing with a simple trade-off, user registration in exchange for a free, high-quality Wi-Fi connection.

Wi-Fi technology has emerged as a valuable, evolving market for retailers to tap into. The industry’s peaked interest in the value of Wi-Fi is a strategic move to improve customer engagement by way of omni-channel marketing backed by a high-quality public Wi-Fi connection with cool features, such as roaming. 

The key to establishing a successful omnichannel marketing platform in the retail industry is a collaboration between marketing and IT. The Wi-Fi infrastructure, together with an omni-channel shopping experience, will provide businesses with an opportunity to engage with their in-store customers, discover more about their potential customers, enable operational tasks and measure the success of their services. The strategy of high-quality public Wi-Fi services already being already offered by many high street venues, especially in the UK.

Before Wi-Fi, there was little to no information being gathered by venue owners about their customers thus, impeding them from using user’s personal data to fully connect with their customers. Though loyalty cards are still a popular perk provided by businesses to their frequent and loyal clients, it’s a service with many limitations.While loyalty cards are mostly used to collect points and provide discounts with a purchase, it cheats the business owner from directly being able to interact with customers through a variety of channels, unlike Wi-Fi supported service platform such as omni-channel marketing.

On the other hand, the deployment of a public Wi-Fi infrastructure in a retail space is an opportunity for easy management of internal systems and direct marketing.  Wi-Fi provides a platform that allows retailers to collect user and personal data, which can be used for future marketing campaigns, and supports a personal communication channel between the business owner and the customer before and after a purchase.

See for yourself how Auchan uses the Tanaza Cloud-based Wi-Fi software to manage its deployments remotely, engage with its customers, gather Wi-Fi user data for marketing purposes, while also providing a free public Wi-Fi connection… and MORE! (Show me Tanaza’s superpowers!)

Show me Tanaza's superpowers!

Related articles:

Free high-quality Wi-Fi in UK’s high street brands

4 tips to speed up the Wi-Fi at your store

https://www.classichotspot.com/blog/demand-for-in-store-retail-wi-fi/